REQ ID
98260
POSTED
May 8, 2026
FUNCTION
Marketing
LOCATION
Seoul, 11, KR, 04520
THE ROLE
VMD Manager
Seoul, Korea
OPTIMIZE, ENABLE, INNOVATE!
To achieve highest merchandising output in all COTY projects in Korea
WHAT WE OFFER
This is a unique role with a genuine opportunity to make an impact. You’ll get to work in a diverse environment with a team of professionals who are passionate about the work they do and know how to have some fun along the way.
Coty’s global omni-working policy provides the option to work up to 50% of your month remotely.
We believe that a more flexible philosophy of remote working will give everyone the freedom to choose what works for their individual circumstances and empower them to always perform at their best.
Key Roles & Responsibilities
Liaise directly with global merchandising team for the approval of the local merchandising projects and clear understanding of the brands’ global VM guideline, and bringing these to the local markets with right localization strategies in coordination with local teams
Guide and input on store setups, resets and temporary animations in collaboration with internal and external partners
Manage store development projects and identify contribute to designing the layout and presentation of store to achieve highest output in all merchandising projects in Korea
Execution of the best-in-class retail counters and displays
MANAGE STORE OPENING (Permanent project)
Coordinate among internal & external stakeholders to ensure quality input and manage the Global approval process to meet project timelines
Work closely with global merchandising team on all new permanent design plans across the business unit
Review the counter design to meet standard of both COTY DNA and sales environment.
Support all permanent implementation designs based on approved plans and new opportunities.
Manage the quality control of construction of fixtures and supervise its installations in stores.
SUPPORT NEW LAUNCH PROJECTS WITH PROMOTIONAL DESING AND MERCHANDISING SUPPORT(Temporary project)
Closely communicate and collaborate with key internal& external stake holders to strengthen merchandising in Korea
Provide proper design guideline for supporting NPD launch and podium installation
Support marketing and sales team on promotional designs based on agreed launch calendar
Ensure quality of execution and brand visibility in stores.
DEVELOPMENT & EXECUTION OF BRAND COUNTERS & DISPLAYS
Prepare and provide the monthly merchandising guideline to counter parts according to launching and promotion plan
Ensure visibility and perfect presentation of our products on counter through clean and qualitative merchandising tool
Follow-up with markets on POSM order through global offering.
Provide accurate report plans, progress and result to the internal and external teams
POS MAINTENANCE
Visit counters in a regular basis to inspect and check the counter display
Conduct POS maintenance and cleanliness
Build and maintain accurate and consistent store profile for planning purpose
Other special requirements for the position
Strong project management skills with 8years’ experience minimum and be able to simultaneously manage multiple projects across categories and across the channel-(fragrance, skincare and make-up / DEP,H&B)
Team player, proactive, self-motivated, Passionate in cosmetic, Positive and matures mindset.
Strong written and oral communication in English and Korean is a must.
Have a design background in visual merchandising or design with advanced knowledge of design software (Photoshop, Illustrator)
ABOUT US
Our people make us who we are. They are the brightest minds bringing the boldest ideas to life every day. If you’re the kind of person who refuses to settle, if you want to think bigger, learn faster and go further than you ever thought possible – we’d love to hear from you.
Coty is deeply committed to Changing the Conversation around Diversity, Equity & Inclusion to create a more open, inclusive, and diverse workplace where all employees can be their authentic self.
