The role is based in Seoul and will work in close collaboration with the Japan market, which represents a significant portion of the overall Meals business. As such, a strong interest in and understanding of both Korea and Japanese market landscape, consumer behavior, and commercial environment are critical for success.
The position is responsible for leading and driving the accelerated growth of The Coca-Cola trademark across Japan and Korea by delivering a prioritized Meals growth strategy that supports mid- to long-term business growth, W+ recruitment, and brand equity.
This includes conducting market landscape assessments, setting ambitious targets, developing robust strategies, and executing comprehensive plans in close collaboration with the CCTM team and key stakeholders across both markets.
Lead the development of Long Range Business Plan of JSK Meals by delivering a clear AH and AFH Meals Strategy, business objectives, financial and recruitment targets. Support the Meals Market Execution Leads on Annual Business Plan
Lead JSK Monthly Business Review focusing on Meals to identify current issues and emerging opportunities by connecting multiple data sources to find business and consumer insights that can impact the business strategy and execution both in the long and midterm. Unlike QPR or Weekly Business Tracking, this analysis will be focused on how the brand is doing wholistically towards achieving its mid to long-term objective.
With enterprise mindset, connect closely with the Global Meals community network to represent JSK on alignment including business planning routines, learning and sharing best practices, adaptating the overall global TM strategy for JSK
Top KPIs
Share within Meals AH and AFH, Goes Well with Food, Increase in Meals Attach Rate
Qualifications & Requirements
Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day
Travel: 20-30%
Analytical Thinking, Brand Architecture, Brand Positioning, Channel Management, Competitive Assessments, Consumer Segmentation, Creative Process, Digital Media Strategy, Group Problem Solving, Leadership, Marketing Strategies, Media Planning, Quantitative Research, Social Media Strategies, SWOT Analysis
Location(s):
Korea, Republic of
City/Cities:
Seoul
Travel Required:
00% - 25%
Relocation Provided:
No
Job Posting End Date:
July 31, 2026
Our Purpose and Growth Culture:
We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130+ years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.
Annual Incentive Reference Value Percentage:30
Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.