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서울특별시의 associate partner에 대한 최신 취업소식을 받고 싶습니다.

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TUMI Sr. Marcomm. Manager

TUMI -
서울

지금 지원하기

채용공고 세부정보

정규직

상세 직무 내용

Job description

브랜드 및 Marcomm 전략 수립 및 실행 (컨셉 빌딩 캠페인 기획 실행 성과 분석)
PR & Media Relations 운영 및 외부 에이전시 관리
인플루언서 및 셀러브리티 마케팅(EIM) 기획 및 운영
Trade Marketing 기획 및 리테일/팝업 등 오프라인 마케팅 연계
e-Commerce 콘텐츠 기획 및 유관부서 협업
내부 커뮤니케이션 (세일즈, 리테일, 머천다이징 등 유관부서 협업)
CRM 마케팅 기획 및 에이전시 운영
캠페인 KPI 설정, 성과 분석 및 개선안 도출

Who we are:

Samsonite is the worldwide leader in superior travel bags, luggage, and accessories combining notable style with the latest design technology and the utmost attention to quality and durability. For more than 100 years, Samsonite has leveraged its rich heritage to create unparalleled products that fulfill the travel lifestyle needs of conscious movers everywhere. With a portfolio of brands including Samsonite, Tumi, American Tourister, High Sierra, Gregory, Hartmann, and Lipault Paris, our products are sold in over 100 countries in North America, Asia, Europe and Latin America through our company-operated retail store, websites and a variety of retail partners.

Why you'll love working here:

Our employees matter. As a people-focused business, we work hard to provide meaningful rewards and development opportunities for our employees, recognizing performance, and creating a supportive working environment for them, wherever they are based.
Vibrant culture. We are committed to a diverse and rich culture, welcoming people from all walks of life. Our long-standing commitment to diversity and inclusion empowers us to bring our authentic selves and unique differences to work every day.
Socially responsible. We want to minimize our products' impact on the environment and help create positive journeys worldwide. We do this by creating the best products using the most sustainable and innovative materials, methods, and models.

What we value:

At Samsonite, we do more than create the bags that move with our consumer, we inspire and celebrate the moments that move them. We believe we have a responsibility to the world in how we operate, the products we sell, the communities where we live and work, and how we treat the people we employ. We're as diverse as travel itself, and like travel, your journey with Samsonite presents the opportunity to be a part of something bigger and explore your passions. This is why we offer various paths for professionals and celebrate the knowledge and skills they bring to our team. We are committed to a respectful workplace that allows our team members to bring their best selves to the workplace daily.

Samsonite is an equal opportunity employer and is committed to promoting and maintaining a work environment in which all applicants, associates, customers, and other individuals are treated with dignity and respect free from unlawful harassment, discrimination, or retaliation.

Requirements

학사 이상
마케팅 실무 경력 10년 이상
브랜드 마케팅 전반에 대한 End-to-End 경험

(브랜드 컨셉 수립 전략 기획 캠페인 실행 및 성과 관리)

캠페인 및 프로젝트를 주도적으로 기획·운영하며 성과를 도출한 경험
온·오프라인 통합 마케팅 경험
외부 에이전시 및 내부 유관부서와의 협업 경험
업무 수행에 필요한 수준의 영어 커뮤니케이션 역량
MS Office 활용 역량 (특히 PPT 기반 전략 정리 및 보고)

Preferred

패션, 라이프스타일, 소비재 등 브랜드 마케팅 경험
리테일 채널 연계 마케팅 경험 (백화점, 팝업, 플래그십 스토어 등)
PR, 인플루언서, 콘텐츠 마케팅을 통합적으로 운영한 경험
전략 기획과 실행을 균형감 있게 수행할 수 있는 역량
팀 또는 프로젝트 리딩 경험

Additional Information
- 근무시간: 주 5일, 09:00~18:00 (유연근무제 - 9:00 ~ 10:00 사이 출근하여 8시간 근무)

주 1회 재택근무

Guidelines for Applicants
지원방법: Samsonite Career Site
전형방법: 서류 전형 > 1차 면접 > 2차 면접

서류 합격자에 한해 연락 드리는 점, 양해 부탁드립니다.

TUMI Sr. Marcomm. Manager (Senior Manager / Manager level)

Job description

Develop and execute brand and marketing communications strategies

(from concept building and campaign planning to execution and performance analysis)

Manage PR and media relations, including agency management
Plan and execute influencer and celebrity marketing (EIM)
Lead trade marketing initiatives and retail-linked activations (department stores, pop-ups, etc.)
Support e-Commerce content planning in close collaboration with relevant teams
Drive internal communications and cross-functional collaboration

(Sales, Retail, Merchandising, etc.)

Plan and manage CRM marketing programs and related agencies
Define campaign KPIs, analyze performance, and continuously optimize execution

Requirements

Bachelor’s degree or above
10+ years of hands-on marketing experience
End-to-end experience in brand marketing

(from brand concept development and strategy planning to campaign execution and performance management)

Proven experience leading marketing campaigns or projects and delivering measurable outcomes
Experience with integrated marketing across online and offline channels
Strong collaboration experience with external agencies and internal stakeholders
Business-level English communication skills (both written and verbal)
Proficient in MS Office, especially PowerPoint for strategic presentations

Preferred

Experience in fashion, lifestyle, or consumer brands
Experience in retail-linked marketing initiatives

(department stores, pop-ups, flagship stores, etc.)

Experience managing PR, influencer, and content marketing in an integrated manner
Ability to balance strategic thinking with strong execution capabilities
Team or project leadership experience

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