CLARINS
Date: Jul 19, 2026
Seoul, KR, 06021
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Digital & E-Business Director
Ready to bring passion into your career?
A global leading skincare and make-up company, Clarins Group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Its raison d’être is "making life more beautiful, passing on a more beautiful planet".
Operating in more than 150 countries, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.
Because our 8,000 talents are unique, we are committed to promoting diversity in all its forms.
Do you want to help write the next chapter of our story?
The role:
As Digital Director – Korea, you will define and lead Clarins’ digital strategy across E-Commerce, E-Retail, CRM, and Digital Communications, driving both business growth and brand equity in one of the most advanced digital markets globally.
You will lead a team covering E-Commerce, E-Retail, CRM, and Digital, ensuring strong synergy across all digital touchpoints to deliver a seamless and elevated consumer experience.
What you’ll do:
Digital Strategy & Business Growth
Define and lead the overall digital strategy (EC, E-Retail, CRM, Digital Media) to drive revenue growth and brand awareness
Build and execute E-Commerce strategy and promotion plans aligned with business targets and marketing priorities
Identify opportunities to strengthen Clarins’ competitiveness in the Korean digital ecosystem (e.g. Naver, Kakao, Coupang)
E-Commerce & E-Retail Leadership
Drive performance of brand.com and key online platforms, ensuring strong sales growth and market share
Lead E-Retail strategy and partnerships to maximise visibility and performance across marketplaces
Ensure strong execution of product launches and commercial activations
Digital Communication & Media
Define digital media strategies for launches and core products to maximise impact and engagement
Oversee digital content and communication (SNS, campaigns, visuals) to strengthen brand positioning
Drive performance marketing with a focus on ROI and customer acquisition
CRM & Omnichannel Engagement
Lead CRM and customer engagement strategy across the full lifecycle (acquisition, retention, reactivation)
Drive personalization and loyalty initiatives leveraging first-party data
Ensure seamless integration across online and offline touchpoints (O2O, clientelling)
Performance Management & Governance
Monitor and analyse digital performance across all channels (traffic, conversion, engagement, sales)
Manage digital budgets, timelines, and quality of execution
Provide regular reporting and insights to local and regional stakeholders
Leadership & Stakeholder Management
Lead and develop a high-performing digital team
Collaborate closely with Marketing, Retail, and Supply Chain teams
Partner with APAC and Global teams to align strategy while representing Korea market needs
What you have:
Experience
10–15 years of experience in digital, e-commerce, or CRM, preferably in beauty, luxury, or consumer industries
Proven track record in driving E-Commerce growth and digital transformation
Strong understanding of the Korean digital ecosystem and consumer behaviour
Skills & Capabilities
Strong expertise in E-Commerce, CRM, and digital marketing
Data-driven mindset with strong analytical and problem-solving skills
Ability to balance brand building with commercial performance
Leadership & Communication
Proven leadership experience with the ability to manage and develop teams
Strong stakeholder management skills in a matrix organisation
Fluent in Korean and English
We have:
Over 72 years of expertise in beauty and spa, with the Clarins and myBlend brands
Unique products and innovative services
A commitment to Social & Environmental Responsibility embedded in our raison d’être
A caring and inclusive corporate culture
Development and training opportunities
Attractive compensation and benefits
A flexible work environment, with up to 1 day of remote working per week
If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.
About Clarins Group
A B-Corp certified global leading skincare and make-up company, Clarins group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Our purpose "making life more beautiful, passing on a more beautiful planet," is a core commitment outlined in our by-laws.
Operating in more than 150 countries thanks to our 8,000 employees worldwide, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.
In line with our dual CSR mission of ‘Caring for people, caring for the planet’ we take pride in offering a rewarding yet challenging work environment where everyone can thrive.
This culture allowed us to achieve the certification of Forbes' World’s Best Employers 2024 and Forbes' World’s Best Employers 2024.
To learn more about our group and our commitments to people, visit www.groupeclarins.com.
Equal opportunity employer
We believe in making life more beautiful for our employees and our customers.
Inclusion and diversity are firmly grounded in our core values. We strive to achieve inclusiveness, and we foster an equal-opportunity culture where everyone can reach their full potential and do their best
work.
We welcome applications from all backgrounds and are a member of the ILO (International Labor Organization) and the Employers Network for Equity and Inclusion (ENEI).
